Remove 2004 Remove Brands Remove Customer Base Remove Customer Satisfaction
article thumbnail

The 2021 Marketing Game Plan Shift – From “Buying From” to “Buying Into”

Beyond Philosophy

That’s a sharp contrast from a car ad that I remember from 2004, which featured a Honda and a Mitsubishi car driving on a bridge and one was able to stop a meter ahead of the other, which was enough to not fall into the collapsed part of the bridge. Values have evolved, with renewed demands that brands put integrity and purpose before profit.

Marketing 147
article thumbnail

Recognizing Great Staff Performance Is Key to Improving Service Quality

CSM Magazine

That’s an industry and government definition; to us they are part of our valued customer base. The report states that “employees are highly accurate in their assessments of customer satisfaction and the quality of their company’s service delivery. of the variations in customer satisfaction.

Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

How to Choose the Best NPS Software for Your Business [2018 Update]

Retently

From automating various tasks to integrating with other systems, find out below what you should pay attention to when deciding on the appropriate customer satisfaction survey software for your business, what are the benefits of a specialized service along with the price differences between existing products. Native integrations.

NPS 106
article thumbnail

Is the Chief Customer Officer a Worthwhile Addition to the C-Suite?

Retently

Do you just give all employees the generic “the customer is always right” speech, or do you actually have a customer-centric process in place that’s overseen by a professional who understands how customers think and feel, and who knows how to get that point of view across to other employees too?

article thumbnail

Why Should You Care About Customer Experience?

Feedbackly

64% of people think that customer experience is more important than price in their choice of a brand. Popularity of Customer Experience. Research from Salesforce tells us that 75% of people now expect a consistent experience wherever they engage with brands – be it through social media, mobile, or in person.

article thumbnail

POV: The Choice Dilemma

Responsetek

Choice Paralysis; why too much of a good thing can be harmful to your brand. Have you ever walked into a supermarket to buy a new product, something you haven’t consumed before and stood in front of the aisle, caught in a paralysis of knowing which choice to make given the multiple brands and variants you are faced with?

CEM 40