Oracle

APRIL 6, 2021

2020 forced supermarkets and grocery retailers into reinvention mode. From the way consumers buy groceries to how they’re rewarded for their loyalty, the impact of shopping for essentials in a pandemic has permanently changed the grocery market. Digitize your program. Offer personalized discounts and cash back.

Loyalty Programs 71

Loyalty Programs Retail Loyalty Rewards Programs 71

SuiteCX

JUNE 15, 2017

Especially if a loyalty program is part of your strategy. Customers do not react well to being told “you cannot join this brilliant reward program because we need a control group and you’re in it”. Self-selection bias; this is the big loyalty program measurement challenge.

ROI 100

ROI Measurement Marketing Loyalty Programs 100

SuiteCX

JUNE 15, 2017

Especially if a loyalty program is part of your strategy. Customers do not react well to being told “you cannot join this brilliant reward program because we need a control group and you’re in it”. Self-selection bias; this is the big loyalty program measurement challenge.

ROI 100

ROI Measurement Marketing Loyalty Programs 100

Currency Alliance

JUNE 16, 2020

While travel and retail brands have made a lot of progress in the last 24 months, the bulk of innovation has come from other consumer sectors – including media businesses, entertainment, and telecoms providers, which in recent years appeared to regard loyalty as a lost cause. Alongside retail, news brands have been among the hardest hit.

Loyalty 52

Loyalty Innovation Travel Loyalty Programs 52

Currency Alliance

JUNE 11, 2017

A few examples – just so readers don´t think I am inventing this – include Amazon Prime (household penetration), Nordstrom (multi-tender), Hilton Honors (redeeming with Amazon), La Quinta Hotels (Redeem Away), Tesco (increased redemption partners), and the list goes on.

Loyalty 52

Loyalty Loyalty Programs Multi-Channel Rewards Programs 52

Bold360

JULY 13, 2017

Multichannel: • Literally means ‘many channels’. Makes an effort to put out specific content which caters to the strength of its channel. Gives a Collective Content Experience, between all of these channels. . Gives a Collective Content Experience, between all of these channels.

Omni-Channel 56

Omni-Channel Multi-Channel Advertising Social Media 56

ProProfs Chat

MAY 28, 2020

Your customers might be constantly ranting about the infinite emails they receive, despite that email is still a remarkably effective communication channel. Constantly engaging with your customers on social media channels is the key to coming across as a brand they can resonate with and stay loyal to. trillion US dollars. .

Loyalty 93

Loyalty Brands Customer Experience Loyalty Programs 93