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Why Journey Map? 3 Problems They Can Solve

Experience Investigators by 360Connext

If you see a poster on a wall, an outline in a company handbook, or any other sort of static document that gets created and then spends its time collecting dust… then you might think journey maps are a waste of time. . When organizations can’t connect customer data to business results, they can’t see the ROI of CX.

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Top 50 Customer Service Leaders – Best Customer Experience Influencers

Storyminers

His coverage topics include the ROI of CX, CX strategy and governance, how CX leaders secure and retain sponsorship, the buy/own/advocate customer journey, voice of customer (VoC) and survey strategies, customer journey mapping, CX analytics and measurement, the role of social media and word of mouth (WOM) in CX, and persona development.

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Top 50 Customer Service Leaders – Best Customer Experience Influencers

Storyminers

His coverage topics include the ROI of CX, CX strategy and governance, how CX leaders secure and retain sponsorship, the buy/own/advocate customer journey, voice of customer (VoC) and survey strategies, customer journey mapping, CX analytics and measurement, the role of social media and word of mouth (WOM) in CX, and persona development.

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Brand Management: What’s Customer Experience Got to Do with it?

ImprintCX Articles

Many professionals who obtain these certifications understand the theory and offer handbooks and templates to enable implementation, but don’t practice the application on a consistent basis. Facilitate workshops so everyone understands their roles and impact.

Brands 52
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Customer Service Professional Development – Resources To Help You Learn & Grow

Comm100

Author of The Service Culture Handbook. You could consider holding innovation workshops or brainstorming sessions where staff can come up with ideas and suggestions to improve the business also. Cost considerations do need to be kept in mind on this path though, as while the ROI is real, the cost can be considerable.

Resources 111
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Top 150 Global Customer Experience Thought Leaders and Influencers of 2020

SurveySensum

Adrian Swinscoe – Customer Service & Experience Advisor, Speaker, Workshop, Masterclass Leader. She is also a recognized Training Provider for the CCXP Exam, Author of 6 benchmarking studies and 3 handbooks, Professor at UC Santa Cruz Silicon Valley Extension, and serves on the CXPA Board of Directors. LinkedIn : [link].