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QSR: How Restaurant Brands Can Compete With Third-Party Delivery

Strativity

Restaurant brands that invested early in proprietary customer engagement platforms are now stronger, including Starbucks with its highly personalized mobile app, Pizza Hut with its top-rated loyalty program, Panera with its brand-defining digital customer experience, and Chick-fil-A with its outstanding omnichannel platform.

Brands 52
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Mastering Call Queuing: The Ultimate Guide to Efficient Customer Communications

NobelBiz

With the right call queuing system in place, you’ll witness improved call handling, reduced wait times, and heightened agent productivity. This system ensures that no call goes unanswered and customers are directed to the most suitable agent available. The Adaptive Nature of Modern Queues Call queuing isn’t a static system.

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Loyalty partners: co-creating customer value

Currency Alliance

Burn’ partners – providers of aspirational experiences, such as travel, restaurants and entertainment – are the bait that draws people to participate in the program. Several airlines and hotel groups did win my preference because of their loyalty program. Vueling is similar.

Loyalty 59
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Innovators break the mould, at the 2020 Loyalty Magazine Awards

Currency Alliance

Many of the entrants to this years’ Loyalty Magazine Awards were as adept with data and technology as marketers in many other disciplines. Voxi is the ‘youth brand’ of Vodafone, whose highly successful VeryMe rewards program has previously been praised by Currency Alliance. A disloyal generation? voucher-based.

Loyalty 52
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Loyalty Strategy 2019: How to Win in the Next Decade

Currency Alliance

Furthermore, given the historically high entry costs to deploy a comprehensive loyalty system, faster payback is often found among many of those other marketing disciplines cited by Gartner. We believe most loyalty programs can reduce cost by simplifying their programs and changing the mix of systems that enable day-to-day operations.

Loyalty 45
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Breaking down the walls: Loyalty Magazine Awards 2019

Currency Alliance

The casual observer at last night’s ceremony (and the professional one alike) would have been struck by the many extraordinary, showpiece technological achievements which were made in the past year. Gamification and personalization have come on leaps and bounds in loyalty to supplement points and rewards.

Loyalty 49
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Loyalty Coalitions V3.0: greater benefits for consumers and brands

Currency Alliance

Even though Plenti failed[i], Amex’s effort showed belief in the coalition model by one of the biggest names in reward programs. The “Marriott More” program allows its members to earn and redeem points on everyday retail purchases[iii]. 0: a decentralized brand coalition, enhanced by marketing technology (2017 onwards).

Loyalty 36