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Is the Future of Retail, Physical or Virtual?

C3Centricity

Balance web rooming and showrooming by investing in mutually-beneficial experiences and outcomes on both sides. Explore new technologies to reimagine the in-store/online experience blurring the lines between digital/brick-and-mortar. We want to have the choices that others have, wherever in the world we live.

Retail 194
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The Future of Retail is in the Stars (or is it the Cloud?) Testing

C3Centricity

Balance web rooming and showrooming by investing in mutually-beneficial experiences and outcomes on both sides. Explore new technologies to reimagine the in-store/online experience blurring the lines between digital/brick-and-mortar. We want to have the choices that others have, wherever in the world we live.

Retail 177
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10 Steps to Immediately Improve Customer Retention With Journey Analytics

Pointillist

Much of the marketing world is still focused on customer acquisition, but to improve customer retention will yield f ar better ROI and cost about 5-25X less than customer acquisition. What is Customer Retention? As a result, you have to deduce customer retention based on activity within a certain period of time.

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5 breakthrough in-store experiences (and the employees behind them)

Qualtrics

There’s staff selection and training, the way employees are managed and the degree of autonomy they have in their interactions with customers. On a more strategic level, there’s customer journey analysis, collection and interpretation of experience data, patterns in visit time and duration and so on.

Retail 34