Currency Alliance

DECEMBER 1, 2020

Apart from adapting to mobile apps and ditching plastic cards, the typical loyalty programs in 2020 still operate pretty much the same as they did at the turn of the century. And there are many, many more of these lookalike programs. The customer experience has evolved. Why hasn’t loyalty? Multi-serviced.

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Loyalty Programs Loyalty Multi-Channel Hotels 52

Currency Alliance

FEBRUARY 10, 2021

If a new CEO replaced you tomorrow, and had no previous connection to the current loyalty program, what changes do you think she would make? We hear loyalty leaders state all the time that they have embraced ‘best practices’. That’s right, loyalty programs should be a profit center.

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Currency Alliance

FEBRUARY 10, 2020

One of the earliest loyalty programs came out of the grocery sector. Broadly speaking, most of the chains’ loyalty efforts have been in proprietary, albeit digitalized versions of the original S&H program: collecting in order to redeem for rewards, some digital couponing, and pushing out offers via a mobile app.

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Loyalty Programs Loyalty How To Hotels 52

BirdEye

NOVEMBER 20, 2023

This strategy transforms satisfied customers into brand champions who actively refer new business. When customers have a recommendation from a friend, they are 4x more likely to make a purchase. Thanks to smart referral marketing software tools, it’s now easy to implement referral programs that drive results.

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SurveySparrow

FEBRUARY 22, 2024

Multi-Channel Feedback Collection Reach out to customers across multiple channels with SurveySparrow’s multi-channel feedback collection feature. The channels can be anything from email and social media surveys to website and in-app surveys. Let’s see how the tool can help here.

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Customer Retention Software Gamification e-support 52

NobelBiz

JULY 25, 2023

Customer Interaction Analytics also serves as a tool used by supervisors to analyze what interactions the team is having and to determine the most successful communication channels for a given campaign. These platforms provide a goldmine of data regarding customer sentiment and brand perception.

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Currency Alliance

NOVEMBER 17, 2020

2021 will be another year in the long-term journey to become customer-centric, balance the economics of loyalty programs to deliver more value to customers, and ensure the right systems are in place to reduce dependencies on the IT department or vendors. putting the customer at the center of your business model.

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