Lumoa

FEBRUARY 9, 2023

According to Finance Digest , 95% of customer interactions will be managed with AI by 2025. The most important AI technologies, that are relevant for analyzing customer feedback, fall in the area of natural language processing (NLP) and machine learning. Both groups of technologies can be utilized to make analytics more actionable.

Net Promoter Score 445

Net Promoter Score Customer Journeys Customer Experience Omni-Channel 445

Beyond Philosophy

JUNE 11, 2015

Several years ago, one executive of a game design firm defined gamification as “a loyalty program on steroids, functional software that looks and plays like a game and a real world activity with feedback and challenges.” This example is consistent with some overall gamification trends.

Gamification 60

Gamification Loyalty Programs Loyalty Consumers 60

Currency Alliance

MAY 20, 2024

Back in 2017, when interchange fees were slashed by the European Union, most banks’ response was to simply to give up on their loyalty program; this was lazy and a huge strategic mistake. Every bank needs a loyalty strategy – even if they don’t have a points-based loyalty program.

Banking 52

Banking Loyalty Loyalty Programs Ecommerce 52

SurveySensum

SEPTEMBER 21, 2023

This shows the high cost of customer acquisition and how, at times, businesses fail to recoup their initial investment. In contrast, Company B chose to focus on retaining its existing customer base by introducing loyalty programs. ” The loyalty programs reward your customers for their repeat business.

Customer Retention 52

Customer Retention Strategy Gamification Loyalty Programs 52

Retently

APRIL 5, 2024

The quest for customer feedback can take many forms, including: Online Surveys, after purchase or at key interactions, for gauging customer satisfaction metrics like NPS, CSAT or CES. Focus groups which provide structured environments for gathering feedback and insights from a group of customers.

Retail 78

Retail Engagement Strategy Customer Experience 78

Retently

APRIL 18, 2024

By tailoring these surveys to reflect the individual actions users take within your app, and tweaking your questions – especially the follow-ups – to connect better with different groups, you can boost how many people take part and get better, more meaningful feedback. Users should know what they’ll get in return for their time.

NPS 78

NPS Survey Net Promoter Score Effort Score 78

SmartKarrot

DECEMBER 10, 2020

SaaS gamification is one such technique that has helped businesses up to a vast extent in this context. Companies have been experimenting with many methods to engage customers effectively. Gamification has turned out to be quite effective towards that end. What is SaaS gamification? People love games.

Gamification 11

Gamification Customer Success Social Media Loyalty 11