CCO Council

MAY 13, 2014

In my previous post I described the historical retrospective approach whereby incremental per-customer or per–segment revenue gains are correlated with increasing loyalty and engagement. Expected change in customer value is another valuable means of demonstrating ROI.

Customer Centricity 85

Customer Centricity ROI Measurement Chief Customer Officer 85

CloudCherry

MARCH 19, 2018

Successful brands think progressively on how they can improve services and deliver delightful customer experiences. Link metrics such as CSAT, NPS and CES directly to business outcomes. Prioritize on customer queries and tickets based on nature and context of query, history of customer interactions, lifetime customer value and so on.

Customer Experience 247

Customer Experience Customer Journeys Lifetime Customer Financial 247

CloudCherry

MARCH 19, 2018

Successful brands think progressively on how they can improve services and deliver delightful customer experiences. Link metrics such as CSAT, NPS and CES directly to business outcomes. Prioritize on customer queries and tickets based on nature and context of query, history of customer interactions, lifetime customer value and so on.

Customer Experience 150

Customer Experience Customer Journeys Lifetime Customer Financial 150

CSM Magazine

AUGUST 31, 2018

A natural collection of Customer Journeys over the life of the customer relationship. Other common terms include: cradle-to-grave relationship, end-to-end relationship, customer for life experience, and lifetime customer connection. The Customer Journey. Gradual decline of engagement and service culture.

Customer Journeys 69

Customer Journeys Net Promoter Score How To Culture 69

Up Your Service

AUGUST 9, 2018

A natural collection of Customer Journeys over the life of the customer relationship. Other common terms include: cradle-to-grave relationship, end-to-end relationship, customer for life experience, and lifetime customer connection. The Customer Journey. Gradual decline of engagement and service culture.

Customer Journeys 45

Customer Journeys Net Promoter Score Culture Measurement 45

Up Your Service

AUGUST 9, 2018

A natural collection of Customer Journeys over the life of the customer relationship. Other common terms include: cradle-to-grave relationship, end-to-end relationship, customer for life experience, and lifetime customer connection. The Customer Journey. Gradual decline of engagement and service culture.

Customer Journeys 40

Customer Journeys Net Promoter Score Culture Measurement 40

BlueOcean

FEBRUARY 7, 2019

Those metrics were born in an era when customer service was a race, where whoever got to the finish line first (i.e. off the phone) – upsetting the least number of hurdles, extra points for a graceful gait – was the champion, the most successful, the most likely to win “customer service agent of the year.”. Sound complicated?

Metrics 219

Metrics Customer Care Measurement Contact Center 219