Remove 2028 Remove Advertising Remove Connections Remove Customers
article thumbnail

Brouhaha in Broadcasting: The Cable Digital Transformation

TechSee

On the one hand, this transition has caused cablecos to steadily lose customers. million customers cancelling their subscriptions during the first quarter of 2021. McKinsey reports that cablecos still account for more than 60% of all connected homes, with the key providers averaging an impressive 25% return on invested capital.

article thumbnail

15 E-Commerce Trends You Need to Watch Out For In 2022 to 2023

Magellan Solutions

More than ever, business owners are developing and enhancing their online stores to better serve customers. Similar to B2C, an ecommerce company can offer products directly to customers. However, that user can be another business as opposed to a customer. BUSINESS TO BUSINESS (B2B). CONSUMER TO CONSUMER (C2C).

Trends 40
article thumbnail

Beauty in Imperfection

C Space

Marketing (and advertising) has a perfection problem. their customers. Just like how Nike decided to feature Colin Kaepernick as the face of their new advertising campaign, two years after he famously refused to stand for the US national anthem in protest of police brutality. Customers Choose Real Over Fake.