Currency Alliance

NOVEMBER 17, 2020

2021 will be another year in the long-term journey to become customer-centric, balance the economics of loyalty programs to deliver more value to customers, and ensure the right systems are in place to reduce dependencies on the IT department or vendors. Accelerating customer-centricity.

Loyalty 52

Loyalty Trends Loyalty Programs Travel 52

Currency Alliance

DECEMBER 7, 2021

Did you hear the term ‘Big Data’ during 2021 (or 2020 for that matter)? I heard it once, two weeks ago at a loyalty conference in London. Loyalty trends were being discussed, as well as what had been hot topics in prior years – some of which just faded away as fads. Loyalty programs are no different.

Loyalty 52

Loyalty Trends Loyalty Programs Touchpoint 52

SurveySensum

JUNE 29, 2023

Personalizing Customer Interactions It is a crucial strategy for marketers to drive business success and achieve significant results. McKinsey’s Next in Personalization 2021 Report states, ‘Personalization drives performance and better customer outcomes. So, How Can You Create Personalized Customer Interactions?

Customer Satisfaction 52

Customer Satisfaction Marketing Exceptional Customer Service Social Media 52

SurveySensum

JULY 4, 2023

These compelling numbers underscore the importance of customer experience and emphasize that it should not be taken lightly. An excellent example of a company that has successfully implemented customer-centric initiatives is Amazon. According to a research report by Antenna , the customer churn rate of Netflix was 2.4%

Customer Satisfaction 52

Customer Satisfaction Strategy Tips Social Media 52

SurveySensum

JULY 4, 2023

These compelling numbers underscore the importance of customer experience and emphasize that it should not be taken lightly. An excellent example of a company that has successfully implemented customer-centric initiatives is Amazon. According to a research report by Antenna , the customer churn rate of Netflix was 2.4%

Customer Satisfaction 52

Customer Satisfaction Strategy Tips Social Media 52

Strativity

APRIL 27, 2023

Margin matters now more than ever A handful of restaurant category brands invested early in proprietary customer engagement platforms and were rewarded with enduring positions of strength, while other brands struggled to pivot. We use tools that bring real real-time customer, market, and competitive insights into our first meetings.

Strategy 52

Strategy e-support Roadmap Customer relationships 52

Strativity

APRIL 27, 2023

Margin matters now more than ever A handful of restaurant category brands invested early in proprietary customer engagement platforms and were rewarded with enduring positions of strength, while other brands struggled to pivot. We use tools that bring real real-time customer, market, and competitive insights into our first meetings.

Roadmap 52

Roadmap Customer relationships Brands e-support 52