Remove 2016 Remove Customer Voice Remove Customers Remove Social Media
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What marketers can learn from #fakenews

AskNicely

First, a very quick primer on fake news: During the 2016 US Election cycle, teenagers in a town in Macedonia started experimenting with publishing provocative and consistently fake “news” stories about the US presidential election on their own purpose built websites with a view to inflaming a partisan audience. Learn more on buzz feed.

Marketing 150
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What is relationship marketing: examples and strategies

BirdEye

Customer acquisition is one of the biggest challenges and expenditures for businesses. However, constantly acquiring new customers without investing in strategies to retain them can prove quite harmful to the bottom line. To first time customers turn into loyal customer, it is important to invest in building relationships with them.

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Seeking a New VOC Vendor? Here’s How to Make the Transition

CloudCherry

As with any business solution, it’s not uncommon for companies to feel trapped by their voice of the customer (VoC) vendor once they’ve already implemented VoC tools and attempted to put them into practice. According to the Forrester report, many VoC programs are still immature and face common challenges: Not Listening to Customers.

How To 243
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6 Steps to Help You Put Customers at the Center of the Organization, Part 2

CX Journey

It was published on their blog on October 25, 2016. In this second part of a two-part series, I continue detailing some important ways to ensure that your company is putting the customer at the center of all it does. In Part 1 of this two-part series, I left off with Step 3: Outline the Customer Lifecycle. with the company.

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How to Build a Customer Oriented Culture From the Ground Up

Kayako

When you think about businesses that are known for providing extraordinary customer service like Zappos, Amazon or Chick-Fil-A, they share a common trait. They’re obsessed with their customers. The brands mentioned above aren’t just shaping the customer service experience for their customers. The solution?

Culture 120
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Using Your Employees' Voices to Transform the Customer Experience

CX Journey

It appeared on their blog on January 7, 2016. Fact : Without your employees, you have no customer experience. The linkage between employee experience and customer experience has been proven. If your employee experience is bad, it will be very difficult for employees to delight your customers. For you and for the customer.

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Confirmit ACE Awards - What do past winners say?

Confirmit

From social media posts, to articles in their target media publications, and webinars, the 2016 winners have been sharing their success with the world – and their customers. “The way we have done that [delivered the best customer service in hospitality] is we measure and monitor everything.