article thumbnail

Understanding Negative NPS Score: Causes, Impact and Solutions

Lumoa

You’ve designed your NPS survey and emailed it to all your customers—and the results are in… but not those you were expecting. When it comes to gauging customer sentiment and loyalty, few metrics enjoy such widespread acclaim as the Net Promoter Score (NPS). Does it spell doom for your business?

NPS 208
article thumbnail

Uncovering the “why” delivers higher research ROI for CX leaders

Alida

Note: This article is part of our ROI Matters series , which explores the value of research ROI to C-suite executives and leaders in product innovation , customer experience, marketing and customer insight. . First, the score depends heavily on one experience: the customer’s most recent one.

ROI 252
Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

Report: The State of the CX Management, 2015

Experience Matters

Companies have also achieved the best scores we’ve seen for two of our four core competencies, Employee Engagement and Customer Connectedness. Executives in companies with stronger CX competencies also tend to focus more on building a customer-centric culture and less on cutting costs. Download report for $195.

Report 120
article thumbnail

Business to Business Customer Experience Leadership, With Tabitha Dunn – CB49

Customer Bliss

Tabitha Dunn currently serves as the Vice President of Customer Experience at Concur Technologies, an SAP company. With 15+ years of experience in the CX field, Tabitha also serves on the Board of Directors for the Customer Experience Professionals Association and is a Certified Customer Experience Professional (CCXP).

article thumbnail

Top 10 Customer Thermometer Alternatives in 2024

SurveySparrow

Pros Mobile-ready surveys for a seamless user experience Code-free customization for brand consistency Cons Learning curve for new users to fully utilize all features There is no Free plan available Rating G2 4.5/5 We know that Customer Thermometer primarily focuses on email-based feedback. 5 Capterra 4.8/5 5 Capterra 4.6/5

article thumbnail

Customer retention analytics: 5 strategies to reduce churn with data

Thematic

A McKinsey report states that “executive teams that make extensive use of customer data analytics across all business decisions see a 126% profit improvement over companies that don’t” (McKinsey, 2014). Customer professionals said their biggest barrier was the inability of translating customer insights into business operations.

article thumbnail

Closing the Customer Feedback Loop: Turn Insights into Action

Retently

“It’s not the score that matters; it’s what you do with it to make promoters that really counts.”. The quote pretty much sums up the whole purpose of adopting Net Promoter Score ® – using the captured insights to close the feedback loop. They make little or no efforts to appreciate their most profitable customer segment.