Remove 2005 Remove Advertising Remove Brands Remove Competitive Advantage
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Brand matters… now more than ever

C Space

Brand matters… now more than ever. In the face of rapidly shifting customer expectations, it can be hard for brands to maintain relevance. Charles Trevail, CEO of C Space and Interbrand, delves into the recent changes in consumer behavior, and why, because of these changes, brands have more room to play than ever before.

Brands 40
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Time Inc. Acquires MySpace: It’s All A bout the Customer Data

Natalie Petouhof

News Corp bought Myspace for $580 million back in 2005. MySpace even features some original conten t as well as ads from brands like Jeep. First-party data is considered the best when it comes to advertising online. who is the owner of Time, Fortune, and People magazines, has acquired Viant. So why would Time Inc do that?

Data 40
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The Future of Work: How Companies Are Building Cultures Worker’s Love #nytnewwork

Natalie Petouhof

Tweet Human Capital As a Key Competitive Advantage. Winning leaders have realized the value of a strong and effective culture as a crucial, competitive advantage. I am very excited about attending the upcoming conference on The New Work Summit #nytnewwork by the New York Times®. So Who Are Some of The Speakers?

Culture 40