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Why invest in the Net Promoter Score?

Thematic

Are you wondering whether to invest in the Net Promoter Score (NPS) to improve your customer experience? In this post, we’re only focusing on Net Promoter Score. For more on the Net Promoter System , we recommend checking out resources like Bain & Company , and Customer Strategy to name only a couple).

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Emotions Drive Spending, But Do You Know Which Ones Drive the Most?

Beyond Philosophy

In 2004, I presented to an insurance company in Germany about how they should be evoking the proper emotions in their customers. Now, when I say value, I’m talking about which emotions make people spend more money, and make people give you better Net Promoter Scores. It was a tough audience.

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Data Science Reveals 3 Problems with the NPS Dogma

Bob Hayes

The Net Promoter Score (NPS), a metric used to gauge the health of the customer relationship, has been used by companies for years. Second, the calculation of the metric (a difference score) results in an ambiguous score that is difficult to interpret. 2004; Fornell, et al., NPS Background. NPS Claims.

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How to Choose the Best NPS Software for Your Business [2018 Update]

Retently

While you can send a survey and get a score using these platforms, there are certain benefits to using a specialized NPS survey tool. The main reason for adopting a specialized Net Promoter Score® software is because they are developed with NPS in mind. Customer feedback loop. Native integrations. NPS software pricing.

NPS 106
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Data Science Reveals 3 Problems with the NPS Dogma

Bob Hayes

The Net Promoter Score (NPS), a metric used to gauge the health of the customer relationship, has been used by companies for years. Second, the calculation of the metric (a difference score) results in an ambiguous score that is difficult to interpret. 2004; Fornell, et al., NPS Background. NPS Claims.

NPS 86
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7 Key benefits to feedback loops, plus examples

BirdEye

By analyzing customer survey scores and reading customer comments, these managers can quickly act to resolve customer frustrations. Like the Charles Schwab managers, you can use feedback loops to reduce complaint feedback and connect quickly with unhappy clients to avoid negative consequences to your brand.

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CX vs. UX: The Yin and Yang of Customer Loyalty

InteractionMetrics

“As an app, software, or website owner, your product is not the totality of your brand and, therefore, not the totality of the customer experience.” Founded in 2004, Stanford University’s Hasso Plattner Institute of Design broke down Design Thinking into five distinct phases: Empathize : Understand your customer.

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