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Norwegian – Customer Experience Review

ijgolding

Let me start with the online experience. It does what it needs to do, but does not offer the most intuitive of online user experiences. For example, online check in is not that easy to figure out. I am all for innovation, but if the innovation does not make the experience better, then why do it?!

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The online retail Christmas battle; what makes a winning digital experience?

Maru Group

Since 1999, Maru/edr have been benchmarking the online retail landscape over the crucial Christmas trading period to unearth best practice and understand what makes a winning digital customer experience. Our unique methodology uses trained assessors to evaluate the end-to-end user experience across a selection of leading retail sites.

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