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15 CX Experts Talk about the Future and Challenges of Customer Experience in 2018 [part 2]

Lumoa

Now, luckily for everyone and especially the customers, more and more brands put more and more effort into developing its customer experience. It’s too easy to overlook the employee engagement and try to deploy CX outside of an holistic organisational approach. So, what should we expect in the nearest future?

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Secrets to Customer-Centric Business Growth

ClearAction

Center Your C-Team on Customers : Corporate objectives must make it clear that customers’ well-being is your path toward growth. Regularly assess what’s at-odds or in-harmony with your customer experience objectives. Center Your Rituals on Customers : Put a customer-focus placeholder in the template for every ritual.

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Why Customer Experience Excellence Requires HR Engagement

ClearAction

Make sure employees buy into the Why not just the What. What is happening with employees is what will be reflected to customers: use #VoE as window to CX realities. If employee engagement is high and customer satisfaction is low, then you know you’ve got troubles. Customers First, or Employees First ?

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How Human Resources Can Add Value to Customer Experience Excellence

ClearAction

Helping executives establish a customer-focused big picture in strategy and culture. Developing and recognizing employees. Many companies are striving to maximize employee engagement for financial reasons, or to be viewed as a great place to work, making it easier to attract and retain top talent.

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Customer Engagement is an Enterprise-wide Imperative

ClearAction

Keeping the aircraft clean, adjusting policies and processes, smoothing hand-offs — everything behind-the-scenes as well as customer-facing was seen in a customer-focused viewpoint. Linden said, “Anyone in a company can deliver greater value to customers by being customer-focused.

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Customer Experience Challenges According to 15 CX Experts

Lumoa

Now, luckily for everyone and especially for the customers, more and more brands put more and more effort into developing its customer experience. Customer surveys, deep dives into customer service contacts, and conversations with key customers are great ways to fuel continuous improvement.

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Breaking Down Silos for Customer Experience Management

ClearAction

Accurate understanding of customer experience: Customers’ stories about what matters to them, what’s helpful and what’s a hassle are eye-opening for employees, especially those employees who do not interface with customers. Find ways to share customers’ experiences with everyone.