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15 CX Experts Talk about the Future and Challenges of Customer Experience in 2018 [part 2]

Lumoa

Matt Dixon, Keynote Speaker and Author, Global Head of Sales Force Effectiveness Solutions at Korn Ferry Hay Group @matthewxdixon | blog “I see the end of the traditional customer survey as we know it. AI and machine learning make customer listening and Voice of Customer analysis—at scale—suddenly possible in a way it wasn’t before.

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Customer Care … CRM … Customer Experience — What’s the Difference?

ClearAction

Customer community — opportunities for customers to engage with one another. Customer references — testimonials from customers. Co-innovation — joint product development efforts with customers. Customer Knowledge (ways of understanding customers).

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Customer Care … CRM … Customer Experience — What’s the Difference?

ClearAction

Customer community — opportunities for customers to engage with one another. Customer references — testimonials from customers. Co-innovation — joint product development efforts with customers. Customer Knowledge (ways of understanding customers).

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Customer Experience Challenges According to 15 CX Experts

Lumoa

These new technologies are here to stay and we’re wise to vet and implement them carefully, testing frequently to ensure they are truly improving the customer experience rather than detracting from it. Three words: voice of customer. Stop surveying your customers and start listening to them.

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How CX Delivers Business Value

Verint

Where in their organizations should business leaders expect to see value from digital VoC?

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Chief Customer Officer: A Direct Competition to Chief Marketing Officer or a Resourceful Ally

SmartKarrot

Assessing and finding gaps in customer experience Analyzing customer journey across touchpoints Close customer experience gap between customer needs and organization Lead customer-centric efforts and make sure the voice of customer is known and heard. The CMOs must not be threatened by the CCO.

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All about VoC (Voice of the Customer): Definition, Representation, Tools, Examples & More…

SmartKarrot

Customer focus groups: The group is usually made up of 6 to 8 people who meet once per week for an hour or two. Having values such as honesty, acceptance, and trustworthiness can help to make customers feel good about giving honest opinions about products or services. Learn importance of VoC.