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The Authenticity challenge: 25 marketing, CX and innovation takeaways from the 2016 Customer Intelligence Summit

Alida

Brooks Deaton, director of consumer research at NASCAR, offered this sage advice: create a roadmap to involve other departments in your research activities early. Recruiting the right members for your insight community is a critical step to getting more ROI out of customer intelligence. Get more ROI out of your content.

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Top 150 Global Customer Experience Thought Leaders and Influencers of 2020

SurveySensum

XM Scientist and Co-Founder at Effectly AB and experiasummit.com, Joakim Thörn is a subject-matter expert and a speaker who specializes in facilitating and helping clients expand their market presence through experience-based differentiation. Jaakko Männistö is an entrepreneur, Founder, and Omnichannel Customer Experience Professional.

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How to Pick the Best Customer Journey Analytics Platform for Your Needs

Pointillist

More and more marketers and customer experience professionals are now looking for the best customer journey analytics platform to understand and engage with individual customers at a personal level, at scale. Customer Journey Orchestration: Accordant on Finding a Path to Purchase. By Steve Offsey.