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For CX success, re-evaluate your purpose

Zeisler Consulting

That’s on purpose, because the more I think about the “ ROI of CX ,” the more I realize that we in CX are writing checks that the Customers’ experiences alone (no matter how awesome they may be) can’t cash. So how about if we readjust the expectations of CX?

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Seeking a New VOC Vendor? Here’s How to Make the Transition

CloudCherry

At times, refocusing your efforts may be the best course of action. A recent Forrester white paper entitled How to Transition Your Voice-Of-The-Customer Vendor explains that “failure is not always the vendor’s fault.” Not Monitoring Changes in Customer Perception. Unproven ROI. Not Acting on Insights.

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Inside Customer Success: Oracle Marketing Cloud

Amity

At Oracle Marketing Cloud we’ve undergone an effort to integrate various technologies into a single platform that enables our customers to accelerate and optimize the way they find and nurture prospects in a more personalized, targeted, and automated way. That was my first formal exposure to Customer Success.

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What is Voice of the Customer (VoC)?

Confirmit

Promote culture change: By driving customer-centricity and cross-functional change. Why Implement a Voice of the Customer Program? We recommend you follow the 5 stages below to ensure your VoC program delivers the insight you need to build strong customer experiences, create competitive advantage and generate ROI.