Customer Base Exercises Magazine Sales 
Kustomer
JANUARY 7, 2022
The Subscription-Based Model is Here to Stay. The subscription-based business model has actually been around since the 1770s. It was originally pioneered in London as a way to increase newspaper sales and has now grown to encompass most sections of consumer consumption. What Is the Subscription-Based Business Model?
ChurnZero
MARCH 12, 2021
I realize most of you inherited a bunch of customers and didn’t have that opportunity, so I get it. Ideally, the sales rep who closes the deal introduces you (the CSM) to their buyer. You start having a conversation at or slightly before the point of sale. Executives always have a pile of magazines. We all have it.
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Currency Alliance
JUNE 19, 2019
This was my second year on the judging panel at the Loyalty Magazine Awards. Really, for those relatively few brands achieving impressive levels of customer engagement, it’s breath-taking how fast the industry has progressed in such a short time. Mastering customer data (finally). enjoyed a 20% sales uplift.
ProProfs Chat
AUGUST 8, 2019
But you need to know that good customer service stories aren’t made in a day or two. Understand this, big names of each sector have worked for years to build a loyal customer base. By learning about every customer, their pain points, what they really expect and how they wish to see themselves when approaching a brand.
Currency Alliance
FEBRUARY 26, 2019
Profit is derived from engagement that links directly to incremental sales. To build real equity in the relationships with customers, your program needs to be relevant to customers across all their touchpoints with the brand. And, your brand needs to be present in marketplaces beyond those sales environments controlled by you.
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