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4 case studies to prove the value of Net Promoter Score

delighted

So, of course, with NPS we ask for a score, but the key piece is that we ask why they actually gave us that score.”. This information helps guide InVision on what changes should be made to provide customers the best possible product experience. It pays to earn promoters: customer loyalty and NPS.

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Loyalty partners: co-creating customer value

Currency Alliance

Several airlines and hotel groups did win my preference because of their loyalty program. The Norwegian Rewards program, for example is so transparent that I can redeem my value whenever I want by applying the accumulated points to my next purchase. Vueling is similar. Identifying profitable new partners efficiently.

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Innovators break the mould, at the 2020 Loyalty Magazine Awards

Currency Alliance

Of course, the Awards entrants are only a tiny sample from industries that have hundreds or even thousands or loyalty programs. Voxi is the ‘youth brand’ of Vodafone, whose highly successful VeryMe rewards program has previously been praised by Currency Alliance. A disloyal generation?

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Loyalty Strategy 2019: How to Win in the Next Decade

Currency Alliance

For example, to maximize LTV, you need to increase share of wallet among not only existing, frequent customers, but also grow the business with those mid- to long-tail customers that resemble your best customers – but just don’t shop with you as often as they could. demonstrating environmental responsibility.

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Loyalty Tech: Migrate to Microservices, or Get Left Behind

Currency Alliance

More agile, affordable, and powerful loyalty platforms are now top priority for brands as they seek to build the richest customer insight, and enable differentiation in an increasingly crowded loyalty landscape – where gaining customer attention will be a major bottleneck.

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Supermarkets: How to Build a Winning Loyalty Program

Currency Alliance

Broadly speaking, most of the chains’ loyalty efforts have been in proprietary, albeit digitalized versions of the original S&H program: collecting in order to redeem for rewards, some digital couponing, and pushing out offers via a mobile app. Of course, loyalty programs partly reflect their local economies.