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Building a Better Loyalty Program (and the Reward for Getting It Right)

BlueOcean

loyalty programs on average. If, for example, you’re a member of Nordstrom’s loyalty program, Nordy Club, you’re among a group of customers who are likely to spend three to five times more than non-members, and are consequently driving two-thirds of Nordstrom’s sales. The Downlow on Loyalty: Reciprocity is Key.

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Retail Customer Experience: Strategies for Keeping Shoppers Engaged and Loyal

Retently

It’s about stepping into a space where digital signage is more than just screens but what draws you into a deeper connection with a brand. Nike’s SoHo flagship store is not just about buying products, but an immersive experience where sports enthusiasts can engage with the brand in an interactive environment.

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10 Tips for Improving Online Gaming Customer Support

CSM Magazine

From incorporating live chat and replies within 24 hours, to outstanding customer loyalty programs – these ten tips will help ensure excellent player satisfaction. It will give customers added convenience to stay connected with their favorite casino no matter where they are. Utilize Customer Relationship Software (CRM).

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Top 7 Ways to Build Long-Lasting Customer Relationships

ProProfs Chat

Create custom floor mats with their favorite color or sports team’s logo. #3: 5: Create a Loyalty Program . According to a study by CrowdTwist, 82% of Gen Xers participate in one or more loyalty programs and redeem at least one reward a quarter. 3: Be Honest . The core tenet for both is honesty.

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Loyalty Strategy 2019: How to Win in the Next Decade

Currency Alliance

Having benchmarked and talked to hundreds of loyalty programs in the past few months, what we think program leaders ought to be doing during the next 3-6 months is preparing a plan to realign their loyalty program design with the broader business strategy and core value propositions. Customer data: maximize ROI.

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Loyalty Tech: Migrate to Microservices, or Get Left Behind

Currency Alliance

Making the same progress in loyalty has been much more difficult. The typical incumbent loyalty technology platform comprises five core modules: CRM/Analytics Platform. Loyalty Rules Engine. This analogy must also be true of software companies that deliver loyalty program management systems. CRM/Analytics.

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Top 6 Loyalty Trends for 2020: digital transformation for an open future

Currency Alliance

Nobody in loyalty could have missed The Times’ headline in October, about the Committee for Climate Change (CCC) proposal to start taxing frequent flyer programs (FFPs), or even to shut them down, under the assumption that they increase flying. Brands reward more touchpoints to grow emotional loyalty.

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