InMoment XI

AUGUST 3, 2023

By tapping into unstructured data sources, businesses can elevate their customer experience strategies, customer experience research , improve personalized interactions, and create more meaningful connections with their target audience, ultimately gaining a competitive edge in today’s data-driven marketplace.

Analytics 488

Analytics Customer Insights Data Social Media 488

Andrew Mcfarland

SEPTEMBER 23, 2022

It takes seven or more touchpoints to convert a prospect into a customer. However, getting a client to schedule a meeting with your firm can take up to twelve touchpoints. In addition, webinars, white papers, and video content are essential for establishing credibility. The process starts with connecting with a buyer.

Competitive Advantage 48

Competitive Advantage Touchpoint Meeting Sales 48

Natalie Petouhof

AUGUST 15, 2022

“There is a sort of corporate amnesia where who you were at the start of the journey, and where you’ve been, is completely forgotten,” noted Charlie Godfrey, Senior Director at Genesys in “The business case for empathy” white paper. It’s time to tune in to what customers and employees are saying — implicitly and explicitly.

Customer Experience 52

Customer Experience Self Service Contact Center Competitive Advantage 52

PeopleMetrics

FEBRUARY 11, 2015

"If you want to persuade, you must first connect.". This quote from Sonia Simone ''s excellent post entitled How to Create a Deep Connection with Prospects and Customers sums up a question we''ve been grappling with here at PeopleMetrics in recent months: how to help B2B companies differentiate on the prospect experience and close more sales.

Sales 48

Sales Net Promoter Score Effort Score B2B 48

SurveySparrow

APRIL 11, 2021

Gain competitive advantage: When you have a lead nurturing strategy in place, you set yourself up for a win. Unless your competitors are also doing it, you are clearly at an advantage. Sign-up forms on your website and other interaction touchpoints. You need to connect with your prospective customers on multiple channels.

Strategy 98

Strategy How To Effort Score Social Media 98

SmartKarrot

JANUARY 7, 2022

But in an organization, the biggest challenge is that siloed teams cannot communicate effectively, disjointed systems do not connect, or a lack of strategy support from support. Touchpoints from the customer journey Time instances Customer data technology. Accumulate case studies and white papers (B2B) .

Social Media 10

Social Media Competitive Advantage B2B Case Study 10

Confirmit

MAY 29, 2018

With the right program in place, the Voice of the Customer can directly correlate to business success metrics so it’s well worth the time and effort to connect with customers using the right channel, at the right time. Why Implement a Voice of the Customer Program? Understand your customers’ expectations better. Interesting Links.

Customer Journeys 40

Customer Journeys Multi-Channel Net Promoter Score Competitive Advantage 40