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Loyalty programs: should you issue your own points or miles?

Currency Alliance

Many people assume that operating a loyalty program necessarily implies issuing your own loyalty points or miles. The optimal points to offer mostly depends on the frequency of engagement your brand has with target customers. Points and miles are a dominant and popular form of loyalty value.

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Loyalty partnerships: optimized models for partner contracting

Currency Alliance

For this reason, only very large partners end up collaborating even though the loyalty program members engage with thousands of medium or smaller potential partners on a daily basis. This is a major opportunity cost for every loyalty program. This workload can now be greatly reduced.

Loyalty 52
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5 Top Customer Service Articles For the Week of February 15, 2021

ShepHyken

My 12 golden guidelines for your Customer Experience Strategy by Steven Van Belleghem. Steven Van Belleghem) Here are my 12 golden guidelines that will help your company build a powerful vision about customer experience. In the modern aspiration economy, people develop true brand affinity only when it gives them a sense of community.

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Creating Memorable In-Store Experiences for Retail Customers

SurveySensum

This is the time when brands can improve their offline stores to increase customer loyalty. Given below are 6 touchpoints you can optimize at your stores to ensure a memorable shopping experience for your customers. Optimizing Touchpoints for a Memorable Experience Customers go through many touchpoints when shopping in-store.

Retail 52
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Creating Memorable In-Store Experiences for Retail Customers

SurveySensum

This is the time when brands can improve their offline stores to increase customer loyalty. Given below are 6 touchpoints you can optimize at your stores to ensure a memorable shopping experience for your customers. Optimizing Touchpoints for a Memorable Experience Customers go through many touchpoints when shopping in-store.

Retail 52
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How To Create Customer Satisfaction Survey Questions In 2021

SurveySparrow

Your customers will be your biggest advocates if you ensure that they have a great experience with your brand. From understanding what a specific customer thinks to the various chinks in your armor at every interaction touchpoint, the revelations from this exercise can be mind-blowing. Its customer service. .

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The Role of NPS in the Banking Industry

SurveySensum

They give a score of 0-6 and can damage a brand’s reputation by sharing their experience. Banks can achieve this by providing personalized messages, loyalty programs, and regular check-ins. Doing so can help reduce waiting times, simplify the process, and ensure smooth interaction at every touchpoint.

Banking 52