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The desire to make a difference in creating a customer-oriented culture – an interview with Kathy van de Laar

ijgolding

I worked for a time for IBM as the program director for the North American contact center organisation, and in Paris as the head of direct channels. I see this more in B2B. Then I was with KPMG for a few years in the Netherlands before I started my own company in 2004. For a lot of companies, it’s still just lip service.

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5 Customer Experience Competencies to Drive Business Growth

Wootric CX Blog

Whether you’re offering omnichannel contact center solutions like we do at RingCentral or work in online retail, you must go the extra mile to ensure that customers enjoy the best possible experience. Strong brand values. This also needs to inform the general values of your brand.

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Avaya Workspaces: Giving a Better Customer Experience Builds Brand Value

Avaya

Just like most of us check out a new restaurant online (look at the menu, customer reviews, parking options) or plan a vacation (scour the internet for hotel, air, rental car, activities), business-to-business (B2B) customers perform research on your company, products, and services before connecting with and buying from you.

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Avaya Workspaces: Giving a Better Customer Experience Builds Brand Value

Avaya

Just like most of us check out a new restaurant online (look at the menu, customer reviews, parking options) or plan a vacation (scour the internet for hotel, air, rental car, activities), business-to-business (B2B) customers perform research on your company, products, and services before connecting with and buying from you.