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Designing a differentiated B2B experience – a 22 step challenge

ECXO

It’s a strategic tool that helps B2B companies create meaningful difference in saturated markets. The question most B2B firms should ask themselves is ‘how do we stand out when our products and prices are similar to our competitors’? How does it align with your customers’ values and needs? This is urgent. Let’s get started.

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Are You Losing Customers and Hurting Your Brand Because of Poor CX?

Daniel Group

Welcome to Success Strategies | July 2023 Are You Losing Customers and Hurting Your Brand Because of Poor CX? Is poor CX causing customer loss and brand damage? In today’s competitive business landscape, customer experience (CX) plays a pivotal role in shaping brand perception and customer loyalty.

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Report: Lessons in CX Excellence, 2015

Experience Matters

This report has rich insights about both B2B and B2C customer experience. EMC Corporation, Texas NICUSA, The Results Companies, and TouchPoint Support Services. This report provides specific examples of how these companies’ CX efforts have created value for both their customers and for their businesses.

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A to Z Guide to Customer Experience Definitions and Terms (Updated)

Lumoa

B2B Customer Experience B2B Customer Experience is, simply put, the experience and interactions with your company of a B2B customer. The situation when B2B CX was very distant from B2C CX has been rapidly changing. Now at least 80% of B2B buyers now expect the same buying experience as B2C customers.

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Customer Success as a Profit Centre

CustomerSuccessBox

Many B2B SaaS companies continue to increase their profits by not only acquiring new customers but also by growing existing customers. Instead, consistent touchpoints (whether automated or manual) are necessary to provide an exemplary customer experience. Customer Success drives exponential growth. It’s a wrap-up.

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Do your customers a favor and give them back their time

Truthlab

Brand value is no longer measured exclusively in terms of value for the dollar. Customers now measure value based on service efficiency. Time savings equals measurable increases in brand loyalty and translates into profit. The same can be said about saving a customer time along the product experience journey.

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Report: Lessons in CX Excellence, 2017

Experience Matters

This report has rich insights about both B2B and B2C customer experience. The report provides insights from eight finalists in the Temkin Group’s 2016 CX Excellence Awards. The report, which has 62 pages of content, includes an appendix with the finalists’ nomination forms. Here’s the […].

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