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New customer loyalty measurement tool taps Data Republic’s marketplace

SuiteCX

It’s designed to give brands visibility on their loyalty program impact in terms of share of wallet, customer segment profitability and loyalty program performance. What brands do with the data is up to them. What brands do with the data is up to them.

Loyalty 100
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New customer loyalty measurement tool taps Data Republic’s marketplace

SuiteCX

It’s designed to give brands visibility on their loyalty program impact in terms of share of wallet, customer segment profitability and loyalty program performance. What brands do with the data is up to them. What brands do with the data is up to them.

Loyalty 100
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10 Inspiring B2B Loyalty Program Examples from Successful Companies

SmartKarrot

From apparel brands to food delivery platforms, almost all B2C businesses offer loyalty programs; and a majority of them are a huge hit. But, implementing these programs in Business-to-Business (B2B) environments can be a little different. The major difference is because of the businesses’ approach to the customers. .

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Loyalty technology for the API economy

Currency Alliance

Loyalty programs are supposed to enable tailored and targeted forms of customer engagement, via the ability to learn more about the customer in each interaction. Loyalty systems, however, remain an outlier in how difficult it is for loyalty systems to interact with each other. Standardization.

Loyalty 52
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In Mobility, Loyalty Strategy Will Decide Who Wins

Currency Alliance

when the automotive and mobility industries shifted from a driver- or owner-focused value proposition to a customer-centered one; and when micromobility started to scale up.” [i]. Independent of market positioning, unique customer insight will become the primary competitive advantage.

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