Middlesex Consulting

MARCH 5, 2018

This article describes why and how to implement the peak-end rule to improve the ROI of your customer experience (CX) efforts. Lesson #1 – CX ROI is a very big topic both within CXPA and the B2B community in general. The article is now live on his web site and titled In Praise of the Mundane.

Customer Experience 60

Customer Experience Effort Score CEM ROI 60

Middlesex Consulting

MARCH 5, 2018

This article describes why and how to implement the peak-end rule to improve the ROI of your customer experience (CX) efforts. Lesson #1 – CX ROI is a very big topic both within CXPA and the B2B community in general. The article is now live on his web site and titled In Praise of the Mundane.

Effort Score 60

Effort Score CEM ROI Customer Satisfaction 60

Answer Dash

APRIL 17, 2020

Customer experience management, sometimes abbreviated to CEM, is the practice of owning your customer experience and actively working to improve it. CEM means making changes to the way you do things. CSat and NPS are likely candidates for many businesses, along with CES (Customer Effort Score). Is it worth the effort?

Customer Experience Management 66

Customer Experience Management Culture Customer Experience Management 66

Experience Matters

APRIL 7, 2015

Once again we had a great group of nominees, making the scoring difficult for the judges. We speak, blog, write industry articles, consult with clients and develop methodologies and documentation to improve our client’s VoC/CX practices. Today we announced the results of the 2015 Temkin Group CX Vendor Excellence Awards. Clarabridge.

Groups 120

Groups Multi-Channel Omni-Channel CEM 120

Bob Hayes

APRIL 11, 2016

In their attempts to improve systemic problems, companies use these data to identify where customer experience improvement efforts will have the greatest return on investment (ROI). Loyalty Driver Analysis provides the necessary insights you need to direct your customer experience improvement efforts to business areas (e.g.,

Analytics 40

Analytics Loyalty Survey Data 40

ClearAction

JANUARY 14, 2015

In today's array of CXM webinars, articles, and conference speeches, hot topics include predictive analytics, journey mapping, touch-points, user experience, communities, digital and content marketing, self-service and social media. Trendy Customer Experience Management. Customer Experience Management Success Factors.

Customer Experience Management 48

Customer Experience Management Customer Experience Management B2B 48