Horizon CX
SEPTEMBER 30, 2013
Those who had poor CX performance lagged behind the index by almost 20% - Watermark Investment Consulting Consistency: In the UK, a £100 investment in the National Consumer Satisfaction Index fund in 2007 would have by June 2011 returned £159 whilst the same investment in the FTSE 100 would have returned just £94.
Beyond Philosophy
NOVEMBER 10, 2014
So instead of writing philosophically about the importance of optimizing your Customer Experience to creating an emotional engagement that creates loyalty between your Customers and your organization like I usually do, I will limit this post to facts and figures. By comparison, the S&P 500 returned only $93, a 7-percent loss.
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Strativity
JULY 16, 2014
Strativity Group’s next Customer Experience Management (CEM) Certification program will be held in Orlando, FL., For professionals who are seeking a strategic framework for implementation, the program provides participants with a foundation in Customer Experience and CEM with a focus on: . Increasing Employee Engagement.
Beyond Philosophy
MARCH 17, 2015
Malcolm Gladwell’s famous book from 2007, Blink , introduced this concept in detail. To learn more ways you can use the subconscious to evoke the positive emotions you want from your Customer Experience, register for our Advanced Customer Experience Management (CEM) Certification Course beginning on April 20th.
Beyond Philosophy
JUNE 4, 2015
Kotler picked up a theme that was articulated in the 2007 book, Firms of Endearment. It also means that every transaction and touchpoint interaction, and the long-term relationship, needed to carry forward the organization’s unique character, must be a reflection of the perceived value represented to the customer.
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