Currency Alliance

JUNE 19, 2019

This was my second year on the judging panel at the Loyalty Magazine Awards. What is great about The Loyalty Magazine Awards is the willingness to share why each brand won their award or received special recognition – which allows us, as practitioners, to learn, and not just enjoy the gin fizz. Mastering customer data (finally).

Loyalty 49

Loyalty Loyalty Programs Gamification Airlines 49

CSM Magazine

AUGUST 21, 2023

Customer engagement has become one of the most critical success factors for retailers looking to drive sales, loyalty, and overall business growth. Use your app to offer exclusive deals, send push notifications with relevant information, and create a rewards program.

Retail 52

Retail Customer Engagement Engagement Social Media 52

Currency Alliance

JUNE 11, 2019

Banks have been in and out of rewards programs for decades – but their focus ebbs and flows depending on the economic cycle as well as the regulatory framework. Compounded in Europe by the slashing of interchange fees, banks have been left with reduced margins from which to carve out rewards value[v]. CLO providers have….

Banking 40

Banking Loyalty Consumers Loyalty Programs 40

Currency Alliance

FEBRUARY 26, 2019

Evaluate Resources. Resources” often means budget. We believe most loyalty programs can reduce cost by simplifying their programs and changing the mix of systems that enable day-to-day operations. Of equal importance are the resources to measure results. Data speaks louder than words.

Loyalty 45

Loyalty Strategy Loyalty Programs Hotels 45