Optimove

APRIL 27, 2023

Localytics) 60% of consumers say they would be more likely to participate in a loyalty program if it included gamification elements. Little wonder that for many brands — and customers — app gamification has become a winning strategy: Brands that use gamification in their mobile apps see an average increase of 22% in user retention rates.

Gamification 52

Gamification Loyalty Programs Loyalty Study 52

SmartMessage Blog

OCTOBER 16, 2019

According to the survey conducted by Localytics in 2018, personalized segment notifications had an opening rate of 8.8 Localytics Survey ). Sending personalized messages to people within segments will allow you to increase interaction rates, which are the common goal of each brand.

Marketing 40

Marketing Interaction Travel Brands 40

SmartKarrot

MAY 27, 2020

According to a survey by Localytics on all industries, 71% of all users churn within the first three months itself. There can be numerous reasons for them to discontinue the service and that can depend on their tenure as well. In fact the most percentage of churn usually happens in the initial days of product usage.

B2C 10

B2C Customers ROI Strategy 10

SmartKarrot

NOVEMBER 18, 2020

In a study by Localytics , it was found that 80% of their app users are likely to churn within their first 3 months after purchase. Customer retention is not the subject that a customer success team has to think only during the time of renewals. The whole process starts from the beginning.

Sales 10

Sales Customer Success Customer Retention Customers 10