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Free your mind: Voice of Customer

OpinionLab

When people hear the phrase “Voice of Customer” (VOC) they instantly think of surveys and comment cards deployed on their website. The problem is: if you think VOC as merely a provider of customer opinions, you are missing the real value of the technology. Customer Experience Management. Immediate Action.

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Growth Through Customer Experience Action

ClearAction

Customer cycle time delays for payments and purchase decisions reduces productivity of your accounts receivable and sales teams, among others. Customers’ share of budget reductions and churn require costly incentives , loyalty programs, and customer success investments to maintain market share.

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Connecting Your Brand with the New Generation

Second to None

Whereas Gen Zers’ loyalty to brands has dropped compared to Millennials with only 30 percent favoring loyalty programs (compared to 45 percent for Millennials), their trust in influencers has grown tremendously. [5] 5] Influencer Marketing has quickly become the most effective tactic to reach the younger demographic.

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How Can Your Retail Brand Compete Against Amazon?

Second to None

1] Amazon provides its customers with unprecedented convenience, product selection, all matched with above-average customer service and a beloved Prime loyalty program. We achieve success through a relentless focus on quality and innovation, consultative relationships and a talented team of professional associates.

Retail 54
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Connecting Your Brand with the New Generation

Second to None

Whereas Gen Zers’ loyalty to brands has dropped compared to Millennials with only 30 percent favoring loyalty programs (compared to 45 percent for Millennials), their trust in influencers has grown tremendously. [5] 5] Influencer Marketing has quickly become the most effective tactic to reach the younger demographic.

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7 Top Marketing Tips: Customer Satisfaction in Retail

SurveySensum

To understand it better, think about yourself as a manager of a tech store, and by creating buyer personas you identified your ideal customers are young professionals seeking innovative gadgets that simplify their lives. But are you aware of one powerful weapon in your arsenal to boost customer satisfaction?

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7 Top Marketing Tips: Customer Satisfaction in Retail

SurveySensum

To understand it better, think about yourself as a manager of a tech store, and by creating buyer personas you identified your ideal customers are young professionals seeking innovative gadgets that simplify their lives. But are you aware of one powerful weapon in your arsenal to boost customer satisfaction?