OpinionLab

MARCH 12, 2015

When people hear the phrase “Voice of Customer” (VOC) they instantly think of surveys and comment cards deployed on their website. The problem is: if you think VOC as merely a provider of customer opinions, you are missing the real value of the technology. Customer Experience Management. Immediate Action.

Voice of Customer 68

Voice of Customer Multi-Channel Feedback Hotels 68

ClearAction

APRIL 18, 2020

Customer cycle time delays for payments and purchase decisions reduces productivity of your accounts receivable and sales teams, among others. Customers’ share of budget reductions and churn require costly incentives , loyalty programs, and customer success investments to maintain market share.

Customer Experience 62

Customer Experience Net Promoter Score Innovation Customer Centricity 62

Second to None

APRIL 12, 2018

There are several types of data that restaurants may have to understand their customer base. Customer loyalty program data. Returning customers tend to spend more at restaurants than new guests do. Consider honing in on repeat guests and incentivizing them with a customer loyalty program.

Marketing 67

Marketing Social Media Loyalty Programs Rewards Programs 67

Thematic

NOVEMBER 13, 2018

In this blog, we’ll discuss how to u nderstand your Voice of Customer (VOC) insights and why this is important. What are your customers actually telling you and how do you analyze this information to get to meaningful insights? A new take on Voice of Customer: driven by insights. Better products and services.

Voice of Customer 101

Voice of Customer Net Promoter Score Effort Score ROI 101