Currency Alliance

APRIL 15, 2024

Many people assume that operating a loyalty program necessarily implies issuing your own loyalty points or miles. The optimal points to offer mostly depends on the frequency of engagement your brand has with target customers. Points and miles are a dominant and popular form of loyalty value.

Loyalty Programs 52

Loyalty Programs Loyalty Airlines Banking 52

InMoment XI

SEPTEMBER 1, 2022

There is something to be said about how vital it is to leverage market research to understand your non-buyers so you can convert them into customers. But focusing on how to improve customer retention is just as important, if not more. That is why your customer retention efforts are so important. You guessed it!

Customer Retention 260

Customer Retention How To Customer Journeys Telecommunications 260

NobelBiz

OCTOBER 24, 2023

. – Christian Montes, Executive Vice President of Client Operations @NobelBiz Key Components of a Customer Experience Map: Touchpoints These touchpoints are the various points of interaction between the customer and the brand. Social media engagement for customer feedback. What is a Customer Journey Map?

Customer Journeys 104

Customer Journeys Customer Experience Contact Center Touchpoint 104

Pointillist

JUNE 15, 2018

Much of the marketing world is still focused on customer acquisition, but to improve customer retention will yield f ar better ROI and cost about 5-25X less than customer acquisition. What is Customer Retention? Why Customer Retention Matters. My Customer Retention ?

Customer Retention 110

Customer Retention Analytics Loyalty Programs Customer Journeys 110

SurveySparrow

FEBRUARY 27, 2024

The NPS feedback can provide insights into what your customers love and where you need to improve. A higher NPS score means excellent customer satisfaction and loyalty, meaning increased customer retention. A high loyalty score would mean that the customers trust your brand.

NPS 52

NPS Retail Effort Score Loyalty Programs 52

SurveySensum

SEPTEMBER 7, 2023

So what should have been the right question to ask at this touchpoint? Since Net Promoter Score is a loyalty metric it is not the right question here. Relationship NPS surveys are used to measure overall customer satisfaction and loyalty over a longer period. You’ll simply ignore it, right?

NPS 52

NPS Survey Net Promoter Score Automotive 52

Currency Alliance

FEBRUARY 10, 2020

One of the earliest loyalty programs came out of the grocery sector. Broadly speaking, most of the chains’ loyalty efforts have been in proprietary, albeit digitalized versions of the original S&H program: collecting in order to redeem for rewards, some digital couponing, and pushing out offers via a mobile app.

Loyalty Programs 52

Loyalty Programs Loyalty How To Hotels 52