Retently

FEBRUARY 20, 2023

In a highly competitive environment, assessing the success of a DTC brand just by checking the revenue and customer lifetime value is not enough. Predicting customer behavior and future growth is essential, and multiple methodologies are available to achieve this. RFM and NPS are widely used in ecommerce for these purposes.

Ecommerce 151

Ecommerce NPS Effort Score Analysis 151

AskNicely

OCTOBER 10, 2017

NPS in 5 minutes? One of the many great things about Net Promoter Score (NPS) is that it takes next to no time to get started. If you need a little more help figuring out how to implement NPS, we’ve put this really quick guide together. Why do you need NPS? (0:00 Is it because NPS launched HubSpot to stardom?

NPS 150

NPS Net Promoter Score Survey Ecommerce 150

Retently

JANUARY 25, 2023

It’s still challenging to prove the value of that investment as opposed to customer acquisition; however, the game is clearly changing, prompting ecommerce brands to cherish their most valuable asset – customer loyalty. Ecommerce marketing needed to evolve, prioritizing retention and customer loyalty more than ever.

Ecommerce 31

Ecommerce Loyalty Programs Advertising Loyalty 31

Currency Alliance

DECEMBER 20, 2022

This article shares the lowest hanging fruit for keeping customers engaged and delivering more profit to the bottom line. During 2023, brands will make it easier for more customers to realize value from loyalty program participation. embedding loyalty mechanics across the business.

Loyalty 52

Loyalty Trends Innovation Loyalty Programs 52

Pointillist

JUNE 15, 2018

Yet companies struggle with customer retention or seem to underestimate its revenue impact. Most ecommerce businesses retain fewer than 20% of their customers. Retention campaigns are focused on indications that the customer is about to leave and how to make her stay. Build Effective Loyalty Programs.

Customer Retention 110

Customer Retention Analytics Loyalty Programs Customer Journeys 110

ProProfs Chat

JULY 30, 2021

Amazon is one of the first names that comes to our mind when we think of ecommerce and retail selling. Brand perception requires years of focussed efforts: understanding your customer base, reaching out to them through surveys, keeping a close eye on their online reviews, interacting with them on social media, and so on.

Brands 111

Brands Net Promoter Score Social Media e-support 111

Currency Alliance

JUNE 11, 2019

The smart ones kept a loyalty strategy even if they eliminated the points, but some foolishly acted as though their rewards program was their loyalty strategy – and threw the baby out with the bath water. Economic cycles aside, though, the real problem is that it attracts entirely the wrong sort of customer.

Banking 40

Banking Loyalty Consumers Loyalty Programs 40