SurveySparrow

FEBRUARY 22, 2024

Personalization: Creating Meaningful Customer Experiences Now, don’t go about thinking that personalization ends with adding the customer’s name to an email. It’s about tailoring the recommendation, shopping experience, and communications based on customer data. That’s not it.

Customer Retention 52

Customer Retention Software Gamification e-support 52

Currency Alliance

FEBRUARY 10, 2021

If a new CEO replaced you tomorrow, and had no previous connection to the current loyalty program, what changes do you think she would make? We hear loyalty leaders state all the time that they have embraced ‘best practices’. That’s right, loyalty programs should be a profit center.

Loyalty Programs 52

Loyalty Programs Loyalty How To Touchpoint 52

Optimove

SEPTEMBER 7, 2020

The emergence of gamification in marketing campaigns is nothing new or novel. Marketers worldwide can leverage gamification by applying it to retention and acquisition efforts. From the video: What Is Gamification. Gamification is all about taking game design principles to non-game contexts. The Dos and Don’ts.

CRM 52

CRM Gamification Loyalty Programs Video 52

CSM Magazine

AUGUST 4, 2023

In today’s fiercely competitive business landscape, customer engagement plays a pivotal role in establishing enduring relationships with your target audience and fueling business growth. Create a Loyalty Program Creating a loyalty program is a great way to reward your most loyal customers for their continued support of your business.

Customer Engagement 52

Customer Engagement Engagement Social Media Loyalty Programs 52

BirdEye

NOVEMBER 20, 2023

Referral marketing is a strategy that encourages existing customers to refer new ones to your business. It’s an organic way that leverages the power of word-of-mouth — the most credible form of advertising — to grow your customer base. Yotpo Yotpo leverages customer reviews to boost referral efforts.

Software 62

Software Marketing Multi-Channel e-support 62

Currency Alliance

DECEMBER 19, 2022

It has the potential to address a lot of business challenges, and enable many forms of elusive innovation in loyalty marketing. The biggest opportunities for loyalty programs relate to operating more efficiently to reduce cost, and improving personalization. As the saying goes, ‘garbage in, garbage out’.

Loyalty 52

Loyalty Marketing Airlines Loyalty Programs 52

Currency Alliance

JUNE 19, 2019

Gamification and personalization have come on leaps and bounds in loyalty to supplement points and rewards. By the end of the programme’s first year, loyalty members made up 44% of Tarte.com revenue, despite only making up 21% of the total customer base. You can watch the Loyalty Debate in full here.

Loyalty 49

Loyalty Loyalty Programs Gamification Airlines 49