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Whitepaper: The Five Core Pillars for Your CEM Strategy

Responsetek

Customer Experience Management (CEM) is a methodology of measuring business performance based on the voice of the customer at all touch points in order to drive continuous customer-focused improvements. Company Consensus: Getting managers on Board. What aspects of the customer experience are most important to our organisation?

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Customize Your Customer Experience For Each Generation

Storyminers

If your business is one that needs to appeal to both younger and older consumers, your best bet is to reach out both online and offline in an attempt to cover all your bases. Here are nine ways to customize your in-store and online experience to reach multiple generations: 1. In-Store and Online Experience.

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How to Customize Your in-Store/Online Customer Experience to Appeal to Different Generations

Storyminers

If your business is one that needs to appeal to both younger and older consumers, your best bet is to reach out both online and offline in an attempt to cover all your bases. Here are nine ways to customize your in-store and online experience to reach multiple generations: 1. In-Store and Online Experience.

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Data: The Most Essential Ingredient for an AI-Driven Experience Strategy

Hero Digital

The large amount of data permutations necessary to create 1:1 customer experiences across audiences, devices, geographies, etc. Most brands – even cutting edge, innovative companies – start with their data and technology siloed. To bring similar results to your brand, the company now offers an AI tool called Comprehend.