Gainsight

FEBRUARY 12, 2019

So I decided to get tactical by sharing our perspective on a framework for Stakeholder Alignment (it’s called the Executive Sponsorship program in many companies) and how to operationalize it. “As As your customers change priorities and shift strategies, maintaining alignment with their executives and decision makers becomes paramount.

How To 81

How To Chief Customer Officer CRM Measurement 81

Chattermill

MAY 12, 2019

This book is a must-read for anyone from CX, sales, and marketing teams to the executive suite who are interested in what makes customers tick. The Customer Experience Book: How to Design, Measure and Improve Customer Experience in Your Business by Alan Pennington. Chief Customer Officer 2.0

Customer Experience Professionals 56

Customer Experience Professionals Customer Experience Hotels Net Promoter Score 56

Kustomer

SEPTEMBER 3, 2020

Depending on the problem or the customer, they could communicate their issues through a variety of channels in a variety of different points of the journey. The customer is always going to give feedback and voice their opinions of their customer experience, whether through company channels or on their own.

Marketing 52

Marketing Customer Journeys Effort Score Metrics 52

Answer Dash

JANUARY 9, 2019

I visited Amazon headquarters in November and saw for myself that employees are just insanely focused on customers. The entire company has a customer experience mindset. A customer-first mindset is much different than hiring a chief customer officer and thinking your work is done. That’s not the case.

Trends 82

Trends Customer Experience Insurance Chatbots 82