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The Science of Predictive Customer Experience Management

CloudCherry

You’re going to have to make choices on where to allocate your efforts based on which optimizations will matter the most. Survey for Net Promoter Score (NPS). Your overall NPS score is the percentage of promoter responses minus the percentage of detractor responses. Predictive Forecasting. What impact would that have?

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Do You Harness the Power of Habit in Your Marketing Yet?

Beyond Philosophy

They are, of course, using a life event as a major trigger for changing habits and the one they chose is woman-specific. With nearly half of every decision decided by habits, the real question is how much longer can you afford to ignore the power of habits in your marketing efforts? The Power of Habit.

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3 Ways to Tell if Your Customer Relationship is All About You

Beyond Philosophy

If one side has to make all the effort, it’s not a productive, equal, or fruitful relationship. Of course, Customers can’t always feel like they lose either. Ricoh – How We Moved Our Loyalty Score by 34 Points in 30 Months Webinar . Over time, I learned they aren’t really friends. A relationship is a two-way street.

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EXPERT INSIDER: Flow and Friction in Customer Communications

Ecrion

The topics discussed are meant to shed light on how Ecrion can help your business overcome any problems it might have with Customer Communications Management (CCM), Customer Engagement Management (CEM), or Customer Experience (CX). . I even filled out the online survey so my assistant would get credit for his effort.

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EXPERT INSIDER: Flow and Friction in Customer Communications

Ecrion

The topics discussed are meant to shed light on how Ecrion can help your business overcome any problems it might have with Customer Communications Management (CCM), Customer Engagement Management (CEM), or Customer Experience (CX). . I even filled out the online survey so my assistant would get credit for his effort.

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Understanding Customer Survey Data: Descriptive, Predictive and Prescriptive Analytics to Improve Customer Loyalty

Bob Hayes

In their attempts to improve systemic problems, companies use these data to identify where customer experience improvement efforts will have the greatest return on investment (ROI). Loyalty Driver Analysis provides the necessary insights you need to direct your customer experience improvement efforts to business areas (e.g.,

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Are You There, Company? It's Me, Your Customer.

PeopleMetrics

Your customer experience management (CEM) system is up and running. Among my clients, the companies with thriving CX programs and high Net Promoter Scores are going above and beyond the standard practices of gathering feedback by building loop closing into their programs. That’s great!

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