ShepHyken

APRIL 28, 2024

My Comment: I’ve been studying how different brands are creating successful loyalty programs. While the article focuses on retail (especially e-commerce), anyone from any type of company (B2B and B2C) that has “VIP customers” will want to read this article. Nurturing customer confidence is an important part of your retention strategy.

Loyalty Programs 70

Loyalty Programs Customer Service Self Service e-support 70

ShepHyken

OCTOBER 15, 2018

The 3 Types of Customers That Will Talk About Your Business—and The One That Definitely Won’t by Jay Baer. Convince and Convert) Have you ever wondered what causes some companies to earn free publicity from customers who gush about them? Meanwhile, countless brands toil away in obscurity hoping someone will notice them.

Customer Service 88

Customer Service Automotive Tips Feedback 88

ShepHyken

MAY 7, 2018

That’s why the online retailer now converses with its customers most frequently through text messages. My Comment: There are many ways for customers to communicate with the companies and brands they do business with. An easy return policy creates customer confidence and trust in the brand.

Customer Service 79

Customer Service Policies Retail Case Study 79

ShepHyken

APRIL 30, 2018

(Business2Community) A Customers 2020 report predicts that by 2020, customer experience will overtake both price and product as the key differentiator for brands. My Comment: Data and personalization ate HOT topics in marketing and customer experience. Mikhail Naumov shares some of his predictions.

Net Promoter Score 82

Net Promoter Score Customer Service Self Service NPS 82

ShepHyken

MAY 25, 2016

I recently interviewed Nate Skinner, the VP of Customer Care for Campaign Monitor, a company that helps businesses use email to market their businesses. It was for one of my Forbes columns, Seven Ways to Use Email to Build Your Brand and Create a Better Customer Experience. For information contact or www.hyken.com.

Exercises 90

Exercises Customer Care Customer Service Training Customers 90

ShepHyken

SEPTEMBER 27, 2021

(CMSWire) The better the experience, the more likely that person will return and give the brand their business. The same can be said for an employee’s experience with a brand. My Comment: Customer service starts on the inside, starting with employees. Find ways to promote your customers on social media.

Customer Journeys 19

Customer Journeys Customer Service Social Media eBook 19

ShepHyken

DECEMBER 4, 2017

You’ll have to fill out a form to download the report titled, “Rethinking Federal Customer Experience.” ” Priorities For Marketers In 2018: Refining The Customer Experience by Eric Cosway . 5 Customer Experience Lessons from the World’s Biggest Brands Marketing by Kristian Bannister.

Customer Service 0

Customer Service Government Poor Customer Service Case Study 0