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Innovators break the mould, at the 2020 Loyalty Magazine Awards

Currency Alliance

Many of the entrants to this years’ Loyalty Magazine Awards were as adept with data and technology as marketers in many other disciplines. The incredible degrees of customer engagement that have been achieved, should inspire and guide the efforts of loyalty marketers in the coming year. Hybrid points programs.

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Breaking down the walls: Loyalty Magazine Awards 2019

Currency Alliance

This was my second year on the judging panel at the Loyalty Magazine Awards. Really, for those relatively few brands achieving impressive levels of customer engagement, it’s breath-taking how fast the industry has progressed in such a short time. Mastering customer data (finally). 1. Looking beyond transactional rewards.

Loyalty 49
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Consumer banking: money can’t buy loyalty

Currency Alliance

Another part of that “something extra” is your own proprietary customer experience. Granted, such efforts have underpinned the early successes of neobank startups. A 2018 study by payments consultancy Optima found that only the Monzo and Starling Android apps allowed customers to do all of the following: log in easily with touch-ID.

Banking 40
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Customer Experience Engineering Demystified: An In-Depth Look

CSM Magazine

Personalization Personalization enhances the customer experience by tailoring products, services, or interactions to each customer’s unique preferences and needs. CRM enables better decision-making and organization of resources, ensuring that customer needs are met effectively. Customers respond on a scale of 0 to 10.

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How to Create Successful Customer Service Stories: 9 Inspirations to do it Right

ProProfs Chat

But you need to know that good customer service stories aren’t made in a day or two. Understand this, big names of each sector have worked for years to build a loyal customer base. By learning about every customer, their pain points, what they really expect and how they wish to see themselves when approaching a brand.

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Loyalty Strategy 2019: How to Win in the Next Decade

Currency Alliance

We believe these trends will occupy most brands’ efforts during 2019. If your objective is to increase customer frequency, these are some suggested tactics. Offer ‘special’ incentives for non-frequent customers. fairly frequent customers. everyone else. For Retail. Frequent business travelers.

Loyalty 45
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Improve NPS with these 11 surefire strategies

SurveySensum

Given its significance, how do you improve your Net Promoter Score? Did you know that 48% of your unhappy customers are likely to complain about negative experiences with brands to 10 or more people? How can you increase your customer base, revenue, and customer loyalty ? Know where you are. Let’s jump right in!

NPS 52