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Back to the Future: Acquisition Marketing Needs to Evolve

Optimove

Back in 2017, at a customer event, we proclaimed that in the not-so-distant future – by 2027, to be exact – customer acquisition as we know it would be vanquished, and all marketing would become relationship marketing. Brands have known for ages that some customers are more valuable than others. Welcome to 2027.?.

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Top 10 HR Management Software | HR Tools

SurveySparrow

billion by 2027. You can even customize these reports using your brand’s logo, colour, and fonts. So that they can invest more time in strategic planning, so if the HR software you use doesn’t have an easy to use interface, then it will be hard for them to navigate. What’s the return on investment?

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7 Key C-Suite Roles in a Truly Customer-Centric Executive Team?

SmartKarrot

Deloitte estimates that by 2027 half of the listed 500 firms will be replaced if they do not adapt to the digital processes and customer success. The need for a customer-centric executive team in a B2B SaaS organization has grown with the COVID-19 pandemic. The customer has more power than before and multiple options at their fingertips.

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7 Key C-Suite Roles in a Truly Customer-Centric Executive Team?

SmartKarrot

Deloitte estimates that by 2027 half of the listed 500 firms will be replaced if they do not adapt to the digital processes and customer success. The need for a customer-centric executive team in a B2B SaaS organization has grown with the COVID-19 pandemic. The customer has more power than before and multiple options at their fingertips.