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5 Top Customer Service Articles of the Week 6-21-2021

ShepHyken

The Wise Marketer) Too many reward programs solely focus on the points, rather than on the rewards their points or miles make possible. And without rockin’ rewards, the points are without meaning. Do your rewards hit the “must-have” mark that turns casual customers into brand fans? There are plenty of great ideas.

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Delighted’s retail customer experience guide for 2021 and beyond

delighted

Retail customer experience was predicated around these physical elements and touchpoints: Are the employees helpful? Customer experience must now be consistent across all touchpoints to ensure customer needs are being met wherever customers choose to interact with your brand. For 2021 and beyond, the answer is both.

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Overcoming the Great Resignation with Lessons Learned from CX Best Practices

CSM Magazine

The Great Resignation is a topic receiving plenty of attention in 2021 and for good reason. Understand Your Employee Journey —When it comes to marketing a product, the customer journey is an integral factor in deciding which touchpoints and messages make sense for a specific customer in a specific moment.

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Loyalty partners: co-creating customer value

Currency Alliance

Several airlines and hotel groups did win my preference because of their loyalty program. The Norwegian Rewards program, for example is so transparent that I can redeem my value whenever I want by applying the accumulated points to my next purchase. We also make it easier for any customer touchpoint to become loyalty-enabled.

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Best Employee Engagement Software & Tools

ProProfs Chat

We will explore the 20 best employee engagement software in 2021 and compare their features. Bonus Read: Best Online Survey Tools for 2021 | Top Survey Software Compared. Design custom employee satisfaction and eNPS surveys for different employee touchpoints. What is Employee Engagement Software? Forever free plan. Culture Amp.

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Top 6 Loyalty Trends for 2020: digital transformation for an open future

Currency Alliance

Brands reward more touchpoints to grow emotional loyalty. Reward programs are changing, but they are not going away. To incentivize customers to progress through purchase funnels, brands are recognizing that additional touchpoints should be rewarded. Your loyalty program: set the trends for 2021.

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