Remove 2011 Remove Connections Remove Customers Remove Loyalty Programs
article thumbnail

Can personal customer service survive in a digital world?

Service Untitled

While the digital realm can indeed help all of us to buy smarter, perform better, and be better educated, can it ever replace a human at the hub of customer service? From the moment a customer walks through the door, the way he is treated beyond what is expected still makes the difference. Treat the customer with respect.

article thumbnail

In loyalty, entrepreneurial leaders will win

Currency Alliance

A few years ago, we interviewed Steve Hoban , who launched the Smart Shopper loyalty scheme for South Africa’s Pick ‘n’ Pay grocery chain back in 2011. Such a simple program quickly revealed invaluable insight into the customer and opened a whole new channel of communication across email, SMS and good old post!

Loyalty 52
Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

Interview with Steve Hoban, Master Loyalty Marketer

Currency Alliance

Chuck Ehredt sat down with Steve Hoban, who recently returned to the UK after spending 11 years working for Pick n Pay in South Africa, to discuss brand collaboration in loyalty schemes. In such a context, the extra value that a loyalty program can deliver to customers was probably meaningful to many people.

Loyalty 40
article thumbnail

Leveraging NPS to Drive Revenue and ROI

SurveySensum

Now, according to Bain & Company, if Dell could turn only 2-8% of those unhappy customers into satisfied ones, they could have boosted their annual revenue by $167 million. This demonstrates that by reducing customer churn and enhancing overall customer relationships, companies can save lost revenue and boost customer spending.

NPS 52
article thumbnail

How to Turn Social Media Customer Service into a Marketing Strategy

ShepHyken

Over the last few years, customer service has shifted from traditional phone support toward social media channels like Twitter, Facebook, Instagram, and others. Dan Gingiss started the Social Customer Care Track and interest has grown exponentially. Social Media Changes Customer Service. Happy customers tell an average of 6.

article thumbnail

Your Ultimate Guide to Brand Perception

ProProfs Chat

The ultimate verdict on any brand is given by its customers. Brand perception is a crucial indicator of how well your customers are able to connect with your brand: What are their feelings and emotions when they think of you? Wondering how to live up to the expectations of your customers as shown in the statistics above?

Brands 111
article thumbnail

A Guide to Retention Marketing

SmartKarrot

Retention marketing is so effective that SEMRush states that a loyal customer usually spends 67 percent in their 31st-36th month on a brand rather than in the first six months of use. Retention Marketing is a form of marketing strategy that targets existing customers and keeps them connected to the business.