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Gratitude is a Customer Experience Differentiator

Michelli Experience

Cheryl also cites research on how customers want loyalty programs to reflect a brand’s gratitude: A study by Kitewheel shows three-quarters of consumers believe loyalty programs are ways for brands to show their loyalty to consumers.

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How to Get More Customer Testimonials and Case Studies Using NPS Surveys?

SurveySparrow

In fact, it is also an indicator of loyalty. It was invented in 2003 by Fred Reichheld to demonstrate how companies fare. Make them a part of your customer loyalty program where they can be getting paid or incentivized for their love for your brand. If possible, invite them to provide you with a longer testimonial.

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20 Ways to Thank Your Loyal Customers (Infographic)

Provide Support

68% of Millennials say they wouldn’t be loyal to a brand if it doesn’t have a good loyalty program. The Bond Loyalty Report). © 2003 - 2017 Provide Support LLC. Existing customers are 50% more likely to try new products, and spend 31% more than new customers. The Nielsen Survey). USC Dornsife). Read more.

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Leveraging NPS to Drive Revenue and ROI

SurveySensum

Engage with them through personalized communication, and exclusive offers to show your appreciation for their loyalty. Create Advocacy Programs: Develop structured advocacy programs that incentivize promoters to spread the word about your brand. This includes referral programs, loyalty programs, etc.

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