InMoment XI

OCTOBER 12, 2022

A lot of folks believe that voice of customer (VoC) programs and market research mean the same thing—but they’re actually quite different! Breaking Down the Difference Between Voice of Customer & Market Research. What Is the Definition of Voice of Customer (VoC)? So, Why Do You Need Both?

Voice of Customer 295

Voice of Customer Marketing Social Media Feedback 295

CustomerGauge

APRIL 20, 2017

I’ve seen a lot of companies who have invested in capturing customer […]. The post Know Your Survey: Voice of Customer and Market Research appeared first on CustomerGauge. This week it’s all about surveys.

Voice of Customer 72

Voice of Customer Survey Marketing NPS 72

inmoment

SEPTEMBER 6, 2018

Create reporting that includes all customer touchpoint data. There’s website data on one server, marketing and sales data on another, and our contact center data stored in yet another server. Many of our clients import data into the InMoment system and pair it up with voice of customer feedback.

Contact Center 40

Contact Center Data Customer Experience Touchpoint 40

InMoment XI

NOVEMBER 2, 2021

Customer Acquisition Customer Retention Cross-sell & Upsell Cost Reduction. #1: 1: Customer Acquisition. A well-built voice of customer (VoC) program enables organizations to anticipate what new customers are seeking in a brand and thus be ahead of the curve.

ROI 260

ROI Customer Retention Infographics eBook 260