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How to live happily ever after with your customers

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“If customers are the lifeblood of a business, then the database is its heart. Only those companies who truly know their customers and tailor communications to accurately defined target markets will survive and grow,” wrote Ludi Koekemoer and Steve Bird in their book Marketing Communications.

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Customer Engagement Strategies: How to Live Happily Ever After with Customers

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“If customers are the lifeblood of a business, then the database is its heart. Only those companies who truly know their customers and tailor communications to accurately defined target markets will survive and grow,” wrote Ludi Koekemoer and Steve Bird in their book Marketing Communications.

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Top 150 Global Customer Experience Thought Leaders and Influencers of 2020

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He has 25 years of experience on the leading edge of digital transformation, social, and marketing strategy and has previously worked at American Express, Prudential Financial, USAA, and Forrester Research in senior roles. Chad Horenfeldt – Director of Customer Success at Kustomer. LinkedIn : [link] /. Website : [link].