SurveySensum

SEPTEMBER 21, 2023

This shows the high cost of customer acquisition and how, at times, businesses fail to recoup their initial investment. In contrast, Company B chose to focus on retaining its existing customer base by introducing loyalty programs. This symbiotic relationship strengthens customer loyalty and drives business growth.

Customer Retention 52

Customer Retention Strategy Gamification Loyalty Programs 52

CSM Magazine

AUGUST 4, 2023

Gamify Your Experience Over recent years, gamification has gained increasing popularity due to its dual capability of engaging users while delivering educational value. By prioritizing exceptional customer service, you can build strong customer loyalty and create a positive reputation for your business.

Customer Engagement 52

Customer Engagement Engagement Social Media Loyalty Programs 52

Currency Alliance

JUNE 19, 2019

Gamification and personalization have come on leaps and bounds in loyalty to supplement points and rewards. By the end of the programme’s first year, loyalty members made up 44% of Tarte.com revenue, despite only making up 21% of the total customer base. This is a huge problem for the consumer.

Loyalty 49

Loyalty Loyalty Programs Gamification Airlines 49

SurveySensum

JULY 14, 2020

He is currently at Forrester as a Senior Customer Experience Advisor where he is supporting Senior CX Leaders from FTSE 500 companies across the EMEA region. James Hardwick – Industry Director for Gaming, Media, Entertainment, and Software at Oracle. James Hardwick is a Customer Experience Specialist and Thought Leader.

Customer Experience 132

Customer Experience Consulting Multi-Channel Leadership 132