Beyond Philosophy

JUNE 11, 2015

Several years ago, one executive of a game design firm defined gamification as “a loyalty program on steroids, functional software that looks and plays like a game and a real world activity with feedback and challenges.” This example is consistent with some overall gamification trends.

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Gamification Loyalty Programs Loyalty Consumers 60

Beyond Philosophy

APRIL 6, 2016

Simply put, competitive benchmarking can move a company out of its comfort zone and into measurable improvement and action. For example, many companies are now more actively using gamification as both a competitive weapon and as a customer data-gathering device. Republished with permission from CustomerThink.com.

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Gamification How To Loyalty Programs Wireless 60

Beyond Philosophy

APRIL 6, 2016

Simply put, competitive benchmarking can move a company out of its comfort zone and into measurable improvement and action. For example, many companies are now more actively using gamification as both a competitive weapon and as a customer data-gathering device. Republished with permission from CustomerThink.com.

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Gamification How To Loyalty Programs Wireless 60

SurveySparrow

JANUARY 14, 2020

Knowing the number will help you measure your retention correctly, track your progress, and you will have something to benchmark your future goals. It is an important metric for your business as it measures your success in driving new customers as well as how satisfied you keep your existing customers. 9 Gamification.

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ProProfs Chat

JUNE 30, 2020

Create better customer loyalty programs. Jean and Travis have brought together proven strategies from a decade-long effort that help readers measure and increase emotional intelligence. Customer Satisfaction Is Worthless, Customer Loyalty Is Priceless. Loyalty 3.0: How to Measure Customer Satisfaction.

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Currency Alliance

JUNE 19, 2019

Gamification and personalization have come on leaps and bounds in loyalty to supplement points and rewards. During last year’s Loyalty Debate, convened by Loyalty Magazine, Loyalty consultant Iain Pringle condemned an excessive “obsession with only transactional data”.

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Currency Alliance

FEBRUARY 10, 2021

If a new CEO replaced you tomorrow, and had no previous connection to the current loyalty program, what changes do you think she would make? We hear loyalty leaders state all the time that they have embraced ‘best practices’. That’s right, loyalty programs should be a profit center.

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