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Are Your Employees Practicing Suggestive Selling?

Second to None

Second To None recently conducted a benchmarking study that monitored employee performance for a select group of casual apparel stores. These brands have product and customers especially suited for suggestive selling, but the associates measured, were not performing up to expectations.

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Four key themes from eTail East 2016

OpinionLab

the customer orders online, then the order is delivered to their car in the parking lot. Customers receive what they want quickly at minimum inconvenience and without even having to enter the store. Similarly, American Apparel partners with Postmates to provide super-fast delivery of its stock from its stores.

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Grocery Store Customer Journeys Are Becoming Increasingly Digital

Second to None

Further, the grocery sector is now close to other categories such as health (51 percent), apparel (56 percent), home (58 percent) and auto (59 percent) in digital influence, though grocery still lags leaders such as electronics (69 percent) more distantly. Our solutions are developed on the basis of solid research and statistical science.

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The Power of a Greeting: How One Simple Act Can Impact the In-Store Experience

Second to None

Ideally, your employees are greeting customers within one minute of them walking into your store, but in reality, many customers wait over five minutes before any sort of acknowledgement takes place. Second To None empowers customer-centric brands to deliver consistent, intentional and authentic consumer experiences.

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